The Power of Empowerment


It may be a little soon for you to tell, but we do have a theme for everything that appears here.

Since we’re an insurance company, you might think that our underlying message would be avoiding all the things that insurance has to pay out for. You go to a fire-insurance company’s blog, for instance, and they live for Fire Prevention Week. They’ll hammer on that change-the-batteries-in-your-smoke-detector mantra until you scream. (And for good reason.) Posts about shooting off skyrockets in your living room? Not so much.

If we were like that, we’d fill this space with travel nightmares, unlucky travelers, and other horror stories designed to make you run for the “Buy Now” button.

That’s not us. We’re certainly not averse to you buying travel insurance from us, but we’d much rather you move past the risks of travel and focus instead on all you get in return.

Travel is empowering. By ditching the familiar, changing the context, placing you in vastly different settings, eating different food, experiencing different cultures, travel shows you the essential you.

Travel builds courage and confidence. It instills pride and humility. It restores balance. And in doing all those things, travel improves us. It widens our eyes, unstops our ears, limbers up our legs, and shows us realities and possibilities in a real-time stream that’ll keep streaming for as long as you let it.

We’re here to celebrate travel that empowers — empowers us to climb a mountain, shoot a rapids, shoot 18 in Maui, eat fresh mango lopped off a tree, do business, play music, or swap songs by a fire on the beach. We invite you to share your empowering-travel stories with us. We have some exciting ways for you to do that coming soon, but we won’t stop you from sharing in the meantime.

And if along the way to empowerment you decide to buy AirCare or another Berkshire Hathaway Travel Protection product, yeah, we’re totally cool with that, too.

Stay tuned. Foodie Friday is just around the corner.

Author: Kit Kiefer

As content engineer for Berkshire Hathaway Travel Protection, I have one of the world's great jobs. Not only do I get to write about travel, but I get to edit the work of fantastically talented contributors from around the world. Plus I get all the maple syrup I can drink.